![]() We want to make the entire customer journey, from digital to offline to in-vehicle interactions, as effortless and enjoyable as possible. “Kia aims to provide sustainable mobility solutions and fulfill the needs of our customers by eliminating perceived difficulties. This includes streamlining different functions into a user-friendly smartphone application, introducing new services at their physical locations, and providing customers with in-vehicle artificial intelligence (AI) services. The brand has also unveiled plans to improve various customer experience offerings. ![]() The acceleration towards electrification begins now.” By developing advanced EV technology, bold design, and intuitive services, and applying them to our entire EV line-up, our ultimate aim is to provide Kia’s unique value to as many people as possible. ![]() “As a sustainable mobility solutions provider, Kia’s transition to electric vehicles is a must, not an option. We will meet customer expectations by offering a full line-up of EVs at various price points and improve charging infrastructure availability,” Ho Sung Song, President and CEO, said. “Kia is keenly focused on providing solutions to the concerns that continue to cause hesitation when it comes to making an EV purchase. In addition to unveiling the lineup, the event showcased Kia’s EV strategy, aimed at improving customer convenience, reliability, and addressing common concerns, including charging infrastructure. ![]() The Kia Concept EV3 aims to deliver the Kia EV9’s benefits in a compact SUV, while the Kia Concept EV4 reimagines electric sedans with a striking design. The presentation featured the debut of the EV5, a compact electric SUV for millennial families, as well as the introduction of two concept models. Having successfully established itself as an electric vehicle brand with the launch of the EV6 and EV9, it has illustrated how it is now broadening its model line-up further with three new small- to medium-sized electric models that offer more people greater options and access to EVs. They were invited to the hypercar invitational and took the occasion to test their new vehicle ahead of Pikes Peak, which is going to be the real coming-out party for Unplugged Performance’s Model S Plaid modded vehicle.Kia Corporation has today unveiled three new small- to medium-sized electric models at the brand’s annual Kia EV Day in Korea, reaffirming its ambitious global strategy to lead and accelerate the ‘EV revolution’.ĭuring the event, the brand presented its vision of ‘EVs for all’ and strategy to expand its EV model line-up significantly and rapidly. Now it makes sense for Unplugged, which is known for pushing the performance of Tesla vehicles, to tackle the automaker’s latest top performance vehicle. Last month, we reported that they became an official authorized Tesla service and repair shop, which was a big seal of approval for the Tesla tuner. When asked about the situation, Unplugged Performance CEO Ben Schaffer wouldn’t comment on Tesla’s involvement in the project and said that this is the latest Unplugged Performance race car based on the Model S.Įither way, it’s an interesting development, as Unplugged Performance has undeniably been getting closer to Tesla lately. It’s safe to assume that the Tesla tuning and aftermarket accessory company was given new Model S Plaid ahead of regular customers since it would be virtually impossible for them to put the car together that fast.įurthermore, it looks like the vehicle has a regular “Plaid” badge found on Tesla engineering prototypes instead of the new Plaid graphic found as a badge on the new Model S Plaid vehicles being delivered to customers last week. ![]() Unplugged Performance was spotted bringing a brand-new Model S Plaid with a whole custom performance kit installed to Laguna Seca just a day after Tesla started deliveries of the new version of the performance electric sedan. A brand-new Tesla Model S Plaid modded by Unplugged Performance hit over 150 mph on the Laguna Seca racetrack – and it passed several million-dollar hypercars. ![]()
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